Wednesday, January 25, 2012

Motley Crue featured in new Super Bowl ad




Motley Crue are featured in a new Super Bowl ad for Kia Motors.

In the commercial, entitled "Drive the Dream," the new 2012 Optima Limited races through a Gen X couple's wildest thoughts as they sleep, including: Victoria's Secret® Angel Adriana Lima waving the checkered flag at a speedway; an in-your-face Motley Crue concert; mixed martial arts legend Chuck Liddell battling in the ring; a heroine and hunk on horseback in a romance novel setting; champion bull rider Judd Leffew taming a bucking rhinoceros; and a fairy tale ending.

"Motley Crue had a blast doing the Kia commercial," said bassist Nikki Sixx. "A hot model, a fast car, a pro fighter, pyrotechnics and rock n' roll... What's not to love?"

Set to air during the fourth quarter of the big game on February 5, the commercial will actually premiere on February 2 on more than 18,000 movie screens nationwide.

Kia also will run 15-second teaser ads featuring Adriana Lima on TV and in cinema beginning on January 27, while also spreading the word through the Twitter and Facebook channels of the commercial’s celebrity cast.

A special expanded version of the ad will be available at YouTube.com/Kia beginning on February 2.

Meanwhile, the Crue kick off their Las Vegas residency at the Joint at the Hard Rock Hotel & Casino on February 3.


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